Ask your app data
what to optimize next.

Connect Postback as a remote MCP server. Your AI can trace acquisition through onboarding and paid revenue, then propose Apple Ads or TikTok Ads changes for your separate approval.

Connect with MCP

No credit card needed.

App developer 1App developer 2App developer 3App developer 4App developer 5App developer 6App developer 7

Trusted by 114 app founders

Postback dashboard highlighting revenue tracking, growth insights, and ad optimization
AppSprint active subscriptions and revenue dashboard

“Postback put all my app analytics in one place, showed me what was driving subscriptions and revenue, and helped me scale the creatives that actually worked.”

AlbertoAlbertoFlowfy founder

AI tools write code.But they can't see which ads pay back.So they guess.Postback gives them the evidence.

You

Which ads drive paid subscriptions?

Claude, Codex, or Cursor

I'll trace spend through onboarding, subscriptions, and revenue.

Found the leak. TikTok users stall in onboarding; Apple Ads returns 2.14×.

AppleApple Ads

Worked for 9 sec

Joined Apple Ads spend to paid subscriptions. Brand Search is ready to scale.

Campaign performance · 2

BRAND2.14× paid revenue ROAS
GENERIC1.18× paid revenue ROAS

Recommended next step · 1

BRANDScale after approval
TikTokTikTok Ads

Worked for 7 sec

Traced 1,355 TikTok installs through activation. The biggest leak happens before the paywall.

Funnel checkpoints · 3

INSTALL1,355 arrivals
ONBOARD982 activated
PAID132 subscribers

Diagnosis · 1

PAYWALLFix this step before scaling
Onboarding optimization

Worked for 6 sec

Compared activation paths to find where new users lose momentum before reaching the paywall.

Funnel checkpoints · 3

STARTED1,355 users
VALUE982 reached value
PAYWALL731 reached paywall

Recommended test · 1

STEP 2Shorten goal setup
Revenue reconciliation

Worked for 8 sec

Reconciled gross subscription revenue with store fees, tax, and refunds to show what actually lands.

Revenue bridge · 2

GROSS$6,540 revenue
STORE+VAT−$1,962

Final proceeds · 2

REFUNDS−$143
PROCEEDS$4,435

Included in all paid plans

Set up in under a minute.

One config block. No API key. Works with Claude and Cursor.

  1. 1

    Upgrade to a paid plan

    MCP access is included on all paid plans.

  2. 2

    Pick your AI tool

    We'll give you the exact command to run.

    You can also connect non-coding tools like Claude Desktop. See all setup details.

  3. 3

    Register the Postback MCP server

    Open a terminal and run this command.

    claude mcp add postback --scope user --transport http https://api.postback.sh/mcp
  4. 4

    Open the MCP menu

    Start a new Claude Code session. In the MCP server list, select postback.

    /mcp
  5. 5

    Authorize

    Select Authenticate. Your browser opens Postback so you can sign in, choose one app, and review every permission.

  6. 6

    You're set

    Postback MCP is connected. Start prompting with your live app data.

    Ready to use

Ask anything.Get the evidence back.

Copy a prompt to try it yourself.

From a question to a verified change.

Read tools stay non-destructive. Write-capable tools can only propose or execute a plan that a person approved separately.

get_analytics_overview

Connect acquisition performance to paid revenue

get_funnel_performance

Find onboarding and conversion drop-offs

get_tiktok_ad_performance

Compare individual TikTok ads before proposing a pause

explain_attribution

Inspect the evidence behind one attributed install

propose_ad_change

Create an exact Apple Ads or TikTok Ads plan

get_ad_change

Check human approval and execution status

execute_approved_ad_change

Apply and verify a separately approved plan

Drop us in. Keep your tools.

Keep your SDK, ad channels, and paywalls. Postback adds the revenue signal layer that helps them spend smarter.

Pricing that follows app growth.

Up to 10,000 events
10k
20m
2 months free

Starter

For your first app

$9per month
Start 14-day free trial

$0.00 due today. No credit card needed.

  • 10,000 monthly eventsEach new production install and each accepted SDK, RevenueCat, or Superwall event counts once. Retries, test events, identity updates, signal-link clicks, and ignored webhooks do not count.
  • 30 tracked videosGrowth lets you track organic TikTok, Instagram, and Facebook videos and see their views, likes, comments, and shares. The number of tracked videos grows with your event allowance.
  • 1 app
  • Organization-wide monthly event allowance
  • Install, event, and revenue attribution
  • All SDKsUse our Swift, Expo, React Native, Flutter, and Kotlin SDKs to capture installs, events, subscriptions, and revenue from your app for detailed attribution and performance insights.
  • MCP and CLICLI: query analytics and propose Apple Ads or TikTok Ads changes from the terminal. MCP: connect AI assistants to Postback with the same permissions and dashboard approval.
  • Apple Search Ads
  • TikTok Ads
  • Priority implementation support

Growth

Popular

For growing app portfolios

$19per month
Start 14-day free trial

$0.00 due today. No credit card needed.

  • 10,000 monthly eventsEach new production install and each accepted SDK, RevenueCat, or Superwall event counts once. Retries, test events, identity updates, signal-link clicks, and ignored webhooks do not count.
  • 30 tracked videosGrowth lets you track organic TikTok, Instagram, and Facebook videos and see their views, likes, comments, and shares. The number of tracked videos grows with your event allowance.
  • Up to 10 apps
  • Organization-wide monthly event allowance
  • Install, event, and revenue attribution
  • All SDKsUse our Swift, Expo, React Native, Flutter, and Kotlin SDKs to capture installs, events, subscriptions, and revenue from your app for detailed attribution and performance insights.
  • MCP and CLICLI: query analytics and propose Apple Ads or TikTok Ads changes from the terminal. MCP: connect AI assistants to Postback with the same permissions and dashboard approval.
  • Apple Search Ads
  • TikTok Ads
  • Priority implementation support

Frequently asked

Know what to scale. Know what to stop.

Connect your campaigns to installs, trials, subscriptions, and revenue, so every budget decision is backed by real outcomes.

App developer 1App developer 2App developer 3App developer 4App developer 5App developer 6App developer 7

Trusted by 114 app founders