See what is happening inside your app
Track installs, events, trials, and revenue by source, country, and device.
Connect acquisition, onboarding, conversion, and revenue to find what creates paying users, where they drop off, and what to improve next.
No credit card needed.
Trusted by 161 app founders

Installs
3,629
Total installs
Subscriptions
370
Total subscriptions
Proceeds
$4,661
$143 refunded from $5,850 gross
Views
776,748
Views on tracked posts
Content posted
67
Tracked organic posts
9.7% conversion rate Β· $3.44 ARPU
Selected period
1,355 users
Install
982 users
Onboarding Finished
528 users
Paywall Viewed
214 users
Checkout Started
132 users
Start Trial

βPostback put all my app analytics in one place, showed me what was driving subscriptions and revenue, and helped me scale the creatives that actually worked.β
AlbertoFlowfy founderProduct analytics and mobile attribution in one place. See how people use your app, improve conversion, and connect every outcome back to acquisition.
Track installs, events, trials, and revenue by source, country, and device.
See every user's source, device details, events, and revenue in one timeline.
Build funnels from any event and find exactly where users drop.
Tie installs, subscriptions, refunds, and revenue back to each campaign.
Track TikTok, Instagram, and Facebook views alongside app installs and revenue.
Compare ad spend, installs, and revenue to see which campaigns bring in paying users.
Keep your SDK, social accounts, ad channels, and paywalls. Postback matches video views and spend to installs and revenue.
View tracking
Ad networks
Subscriptions & paywalls
Which videos are sending traffic?
I'll match video views to installs, countries, and revenue.
Morning routine is sending France. This Reel lined up with $1,240 in the US.
Worked for 9 sec
Joined Apple Ads spend to paid subscriptions. Brand Search is ready to scale.
Worked for 6 sec
Matched new views on Morning routine to organic installs. France moved with the video.
Worked for 7 sec
Traced 1,355 TikTok installs through activation. The biggest leak happens before the paywall.
Worked for 8 sec
This Reel's view spike lined up with US organic installs and paid subscribers.
For your first app
$0.00 due today. No credit card needed.
For growing app portfolios
$0.00 due today. No credit card needed.
Short guides on attribution, campaign structure, MMP choices, and the signals that help app ads pay back.

Understand the difference between Apple's Campaign Management API and AdServices, what each returns, and how to combine them for campaign and keyword ROAS.

Connect Apple Ads attribution and spend to RevenueCat trials, purchases, renewals, and refunds so you can measure subscription revenue and ROAS by keyword.

Connect Apple Ads attribution and spend to Superwall trial, purchase, renewal, and refund webhooks using a stable install identity and signed webhook flow.
Connect your campaigns to installs, trials, subscriptions, and revenue, so every budget decision is backed by real outcomes.
Trusted by 161 app founders